* The Tipping Point Talk at E&Y

Venue:
Lower Ground Auditorium (Rooms 50-51)
Ernst & Young LLP
1 More London Place
London Bridge SE1 2AF
Map: http://maps.google.co.uk/maps?q=1+more+london+place+se1+2af&hl=en&gbv=2&gs_sm=e&gs_upl=1422l4720l0l6423l16l10l0l3l3l1l266l1482l0.2.5l7l0&um=1&ie=UTF-8&hq=&hnear=0x4876034fef6b77bb:0xd3694f3f2afd76da,1+More+London+Pl,+London+SE1+2AF&gl=uk&ei=xZQuT-HaI4ij8gOqk-DnDg&sa=X&oi=geocode_result&ct=title&resnum=2&ved=0CBYQ8gEwAQ

Session outline:
The session will explore the core areas of Malcolm Gladwell’s best-seller, The Tipping Point, from a Vedic perspective, including those outlined below. Our speaker is Edward Anobah, a leadership coach and mentor in industry who has practiced and shared the art of Vedic leadership for the past 15 years. He delivered the Series of 12 inaugural seminar entitled “The Art of War – A Vedic Perspective”, and has recently delivered similar seminars at UBS, and Morgan Stanley. Edward studied Economics and Philosophy at the London School of Economics.

1. The 3 Rules of Epidemics: Sub-conscious following mentality
2. The Law of the Few: Being worthy of being followed
3. The Stickiness Factor: Inspiring impactful change
4. The Power of Context: Being more broadly conscious, consistently
5. Focus, test, believe: Proof is in the eating
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Itinerary:
18.30-19.00: Registration & Networking
19.00-19.05: Welcome address
19.05-19.45: Seminar and Q&A
19.45-20.30: Networking & Nibbles